Managerial economics /

"The last 25 years have witnessed an unprecedented increase in competition in both national and world markets. In this competitive environment, managers must make increasingly complex business decisions that will determine whether the firm will prosper or even survive. Today, economic analysis is mo...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awduron: Samuelson, William F. (Awdur), Zagorsky, Jay L. (Awdur)
Awduron Eraill: Marks, Stephen G. (Stephen Gary)
Fformat: Llyfr
Iaith:Saesneg
Cyhoeddwyd: Hoboken : Wiley, 2025
Rhifyn:10th ed
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

MARC

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100 1 |a Samuelson, William F.,  |e author. 
245 1 0 |a Managerial economics /  |c by William F. Samuelson, Stephen G. Marks, and Jay L. Zagorsky 
250 |a 10th ed 
260 |a Hoboken :  |b Wiley,  |c 2025 
300 |a xxiv, 538 p  |b ill 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
500 |a Revised edition of the authors' Managerial economics, [2015] 
504 |a Includes bibliographical references and index. 
520 |a "The last 25 years have witnessed an unprecedented increase in competition in both national and world markets. In this competitive environment, managers must make increasingly complex business decisions that will determine whether the firm will prosper or even survive. Today, economic analysis is more important than ever as a tool for decision making. The aims of this textbook are to illustrate the central decision problems managers face and to provide the economic analysis they need to guide these decisions. It was written with the conviction that an effective managerial economics textbook must go beyond the "nuts and bolts" of economic analysis; it should also show how practicing managers use these economic methods. Our experience teaching managerial economics to undergraduates, MBAs, and executives alike shows that a focus on applications is essential"--  |c Provided by publisher. 
650 0 |a Managerial economics. 
650 0 |a Decision making. 
700 1 |a Marks, Stephen G.  |q (Stephen Gary) 
700 1 |a Zagorsky, Jay L.,  |e author. 
776 0 8 |i Online version:  |a Samuelson, William F.,  |t Managerial economics  |b Ninth edition.  |d Hoboken : Wiley, 2020.  |z 9781119760757  |w (DLC) 2020032118 
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