Innovation Management and New Product Development/

Explore key concepts of managing innovation and engage with latest developments in the field   Innovation Management and New Product Development, 7th Edition, by Trott is an established textbook on innovation management, management of technology, new product development and entrepreneurship. It prov...

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Detaylı Bibliyografya
Yazar: Trott, Paul (Yazar)
Materyal Türü: Elektronik Kitap
Baskı/Yayın Bilgisi: Harlow : Pearson International Content, 2020.
Edisyon:Seventh edition
Konular:
Online Erişim:https://resolver.vitalsource.com/9781292251547
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