APA (7th ed.) Citation
Kotler, P., Armstrong, G., Harris, L. C., He, H., Piercy, N., & Kotler, P. T. (2019). Principles of Marketing, European Edition (Eighth edition.). Pearson International Content.
Chicago Style (17th ed.) Citation
Kotler, Philip, Gary Armstrong, Lloyd C. Harris, Hongwei He, Nigel Piercy, and Phil T. Kotler. Principles of Marketing, European Edition. Eighth edition. Harlow, United Kingdom: Pearson International Content, 2019.
MLA (9th ed.) Citation
Kotler, Philip, et al. Principles of Marketing, European Edition. Eighth edition. Pearson International Content, 2019.
Warning: These citations may not always be 100% accurate.