Introduction to mass communication / media literacy and culture
"McGraw-Hill Connect: An Overview McGraw-Hill Connect offers full-semester access to comprehensive, reliable content and learning resources for the Communication course. Connect's deep integration with most learning management systems (LMSs), including Blackboard and Desire2Learn (D2L), offers singl...
Đã lưu trong:
| Tác giả chính: | |
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| Định dạng: | Điện tử eBook |
| Ngôn ngữ: | Tiếng Anh |
| Được phát hành: |
New York, NY :
McGraw-Hill Education,
2024
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| Những chủ đề: | |
| Các nhãn: |
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Mục lục:
- Mass communication, culture, and media literacy
- Convergence and the reshaping of mass communication
- Books
- Newspapers
- Magazines
- Film
- Radio, recording, and popular music
- Television, cable, and mobile video
- Video games
- The internet and social media
- Public relations
- Advertising
- Theories and effects of mass communication
- Media freedom, regulation,and ethics
- Global media.