Competitive Strategies and Financial Performance of Telecommunication Firms in Kenya A Case of Safaricom Plc

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Dettagli Bibliografici
Autore principale:	Mwangi, David Mbote (Autore)
Natura:	Libro
Lingua:	inglese
Pubblicazione:	Nairobi Daystar University 2024
Soggetti:	competitive advantage strategic marketing
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500		\|a A Thesis submitted to School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment for the requirement for award of degree of Master of Business Administration in Strategic Management & Finance
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