Persuasion in public discourse : cognitive and functional perspectives /

"This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee's intellectual and emotional capacities in a competing public environment. The aim is to investigate persuasive strategies from the overlapping perspectives of cognit...

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Andere auteurs: Pelclova, Jana (Redacteur), Lu, Wei-lun (Linguist) (Redacteur)
Formaat: Elektronisch E-boek
Taal:Engels
Gepubliceerd in: Amsterdam ; Philadelphia : John Benjamins Publishing Company, [2018]
Reeks:Discourse approaches to politics, society, and culture ; v. 79.
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Persuasion in public discourse : cognitive and functional perspectives /

Gepubliceerd in [2018]
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Elektronisch E-boek