Effect of social media influencer marketing on brand campaign performance in Kenyan Commercial Bank
保存先:
| 第一著者: | |
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| フォーマット: | 図書 |
| 言語: | 英語 |
| 出版事項: |
Nairobi:
Daystar University,
2023.
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| 主題: | |
| タグ: |
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MARC
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| 100 | |a Wangila, Beverlyn Naliaka |e author | ||
| 245 | |a Effect of social media influencer marketing on brand campaign performance in Kenyan Commercial Bank |c by Beverlyn Naliaka Wangila | ||
| 260 | |a Nairobi: |b Daystar University, |c 2023. | ||
| 300 | |a xii, 103 p. |b ill. | ||
| 500 | |a A thesis presented to the School of Communication of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Arts in Communication | ||
| 650 | |a Social media marketing | ||
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