Influence of social media engagement on performance of Safaricom brand

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Bibliographic Details
Main Author: Aduvagha, Susan Phera
Format: Book
Language:English
Published: Nairobi Daystar University 2021
Subjects:
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245 |a Influence of social media engagement on performance of Safaricom brand  |c by Susan Phera Aduvagah 
260 |a Nairobi  |b Daystar University  |c 2021 
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500 |a A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya In partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management. 
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