Effect of the principles of blue ocean strategy on organizational competitive advantage in the petroleum industry a case of Dar petroleum operating company in South Sudan
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Format: | Book |
Language: | English |
Published: |
Nairobi
Daystar University
2019
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100 | |a Malok, Susan Agut |9 9920 | ||
245 | |a Effect of the principles of blue ocean strategy on organizational competitive advantage in the petroleum industry |b a case of Dar petroleum operating company in South Sudan |c by Susan Agut Malok | ||
260 | |a Nairobi |b Daystar University |c 2019 | ||
300 | |a xii, 102 p |b ill | ||
500 | |a A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master in Business Administration in Strategic Management. | ||
650 | |a New products |x Management |9 7191 | ||
650 | |a Market segmentation |9 9921 | ||
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