Communication planning : an integrated approach /

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Bibliographic Details
Main Author: Ferguson, Sherry Devereaux
Format: Book
Language:English
Published: Thousand Oaks : Sage, c1999.
Series:Sage series in public relations ; v. 1
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Description
Physical Description:xiv, 262 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references (p. 221-242) and indexes.
ISBN:0761913130 (cloth : acidfree paper)
0761913149 (pbk. : acid-free paper)