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|a 2017302662
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|a 0134167406
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|a Burns, Alvin C.,
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|a Marketing research /
|c Alvin C. Burns, Ann Veeck, Ronald F. Bush.
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| 250 |
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|a Eighth Edition
|
| 260 |
|
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|a Boston :
|b Pearson,
|c 2017
|
| 300 |
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|a xxx, 459 pages :
|b color illustrations ;
|c 26 cm
|
| 336 |
|
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 500 |
|
|
|a Includes bibliographical references (pages 431-445) and indexes.
|
| 650 |
|
0 |
|a Marketing research.
|9 7547
|
| 700 |
1 |
|
|a Veeck, Ann,
|e author
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| 700 |
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|a Bush, Ronald F.,
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