The effect of strategic alliances on competitive advantage in the travel and tourism industry in Kenya: a case study of selected tour operators in Nairobi City Account /

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Bibliographic Details
Main Author: Kharemwa, Christine Sitawa
Format: Book
Language:English
Published: Nairobi Daystar University 2018
Subjects:
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100 |a Kharemwa, Christine Sitawa  |9 6290 
245 |a The effect of strategic alliances on competitive advantage in the travel and tourism industry in Kenya:  |b a case study of selected tour operators in Nairobi City Account /  |c Christine Sitawa Kharemwa 
260 |a Nairobi  |b Daystar University  |c 2018 
300 |a xii, 94 p.  |b ill. 
504 |a Includes bibliographical references 
650 |a Tourism -- Management.  |9 1370 
650 |a Strategic planning  |9 172 
650 |a Package tours.  |9 6291 
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