Effect of marketing ethics on organizational performance : a case of insurance companies in Nairobi County, Kenya /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Nairobi :
Daystar University,
2018.
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| Subjects: | |
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| 003 | Daystar | ||
| 005 | 20181008153119.0 | ||
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| 952 | |0 0 |1 0 |2 lcc |4 0 |6 THE S HF05415.K00004M00035 02018 |7 0 |8 AFR |9 126036 |a DUN |b DUN |c AFR |d 2018-10-08 |e Daystar University |g 2500.00 |l 0 |o THES HF5415.K4M35 2018 |p BK0106612 |r 2018-10-08 00:00:00 |w 2018-10-08 |x 106612 |y THES | ||
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| 100 | 1 | |a Mailu, Faith |9 747 | |
| 245 | 1 | 2 | |a Effect of marketing ethics on organizational performance : |b a case of insurance companies in Nairobi County, Kenya / |c by Faith Mailu |
| 260 | |a Nairobi : |b Daystar University, |c 2018. | ||
| 300 | |a xii, 106 p. | ||
| 500 | |a A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Marketing. | ||
| 504 | |a Includes bibliographical references | ||
| 650 | 0 | |a Marketing |x Moral and ethical aspects |9 748 | |
| 650 | 0 | |a Business ethics |9 333 | |
| 650 | 0 | |a Organizational effectiveness |9 2894 | |
| 908 | |a 090929 | ||
| 942 | |c THES |2 lcc |h HF5415 |i .K4M35 |k THES |m 2018 |6 HF5415 K4 M35 | ||