Social media branding for small business : the 5-sources model : a manifesto for your branding revolution /
Enregistré dans:
| Auteur principal: | |
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| Format: | Électronique e-book |
| Langue: | anglais |
| Publié: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2015.
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| Édition: | First edition. |
| Collection: | Digital and social media marketing and advertising collection.
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| Sujets: | |
| Accès en ligne: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
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| Résumé: | Social media branding provides the thinking, evidence, and practice to create a road map for practitioners in small businesses to develop and implement their brand in online and offline communities. It provides a start point because one of the biggest issues for small businesses is where to start. I have talked to so many business practitioners who don't like the idea of social media. Often, they say: "We can't do that because of the legal implications!" Or, "We will have to employ more people and we don't have the resources." |
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| Description matérielle: | 1 online resource (xvi, 118 pages) : illustrations Also available in print. |
| Format: | Mode of access: World Wide Web. System requirements: Adobe Acrobat reader. |
| Bibliographie: | Includes bibliographical references (pages 105-116) and index. |
| ISBN: | 9781631570995 |
| ISSN: | 2333-8830 |
| Accès: | Access restricted to authorized users and institutions. |