Corporate social responsibility : a strategic perspective /

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Détails bibliographiques
Auteur principal: Chandler, David, 1969- (Auteur)
Format: Électronique e-book
Langue:anglais
Publié: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Édition:First edition.
Collection:2014 digital library.
Principles for responsible management education collection.
Sujets:
Accès en ligne:An electronic book accessible through the World Wide Web; click to view
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Table des matières:
  • Principle 1. Business equals social progress
  • Principle 2. Shareholders do not own the firm
  • Principle 3. Identifying stakeholders is easy; prioritizing stakeholder interests is difficult
  • Principle 4. CSR is not solely a corporate responsibility
  • Principle 5. Market-based solutions are optimal
  • Principle 6. Profit = economic value + social value
  • Principle 7. The free market is an illusion
  • Principle 8. Scale matters; only business can save the planet
  • Principle 9. Strategic CSR is not an option; it is business
  • Principle 10. Milton Friedman was right; the social responsibility of business is business
  • Conclusion. Strategic CSR as value creation
  • About the author
  • Notes
  • References
  • Index.