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Burma : business and investment opportunities in emerging Myanmar /

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Salvato in:
Autore principale: Bhasin, Balbir B. (Autore)
Natura: Elettronico eBook
Lingua:inglese
Pubblicazione: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014.
Edizione:First edition.
Serie:2014 digital library.
International business collection.
Soggetti:
Investments, Foreign > Burma.
Business enterprises, Foreign > Burma.
Burma > Commerce.
Burma
Myanmar
Association of Southeast Asian Nations
Asian cultures
business opportunities
business strategy
cross-cultural communications
emerging markets
foreign direct investment
global business
global strategy
technology transfer
international trade
international management
international marketing
international marketing research
Accesso online:An electronic book accessible through the World Wide Web; click to view
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Sommario:
  • Introduction
  • Acknowledgments
  • 1. Background: understanding Myanmar
  • 2. Business potential and markets
  • 3. Recognizing and mitigating risks
  • 4. Strategies for success in emerging Myanmar
  • 5. Epilogue: opportunities and challenges in an emerging Myanmar
  • 6. Web resources
  • Notes
  • References
  • Index.

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