Intercultural communication for managers /
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| 主要作者: | |
|---|---|
| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2013.
|
| 版: | First edition. |
| 叢編: | 2013 digital library.
Corporate communication collection. |
| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
| 標簽: |
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書本目錄:
- Part I. Understanding business cultures around the world
- 1. Language and communication
- 2. Social organization
- 3. Contexting and face-saving
- 4. The impact of technology and the environment
- 5. Power, influence, and authority
- 6. Concepts of time
- 7. Body language and non-verbal communication
- Part II. Managing business in a global environment
- 8. Restoring trust in business and understanding international business ethics
- 9. Managing people globally: managing executives on global assignment
- 10. Dealing with culture shock
- 11. Working globally without leaving your desk
- 12. Marketing and negotiating transnationally
- 13. Impact of global growth, BRICS and the Next 11
- Part III. Understanding and working in specific cultures: country analysis and planning for an overseas assignment
- 14. Working in the United States, and with Americans
- 15. China, India, and the Pacific Rim
- 16. European Union, Europe, and the Former Soviet Union
- 17. South America: and NAFTA
- 18. The Middle East and Africa
- Further reading
- Index.