Strategic analysis and choice a structured approach /
Gorde:
| Egile nagusia: | |
|---|---|
| Formatua: | Baliabide elektronikoa eBook |
| Hizkuntza: | ingelesa |
| Argitaratua: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2010.
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| Edizioa: | 1st ed. |
| Saila: | Strategic management collection,
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| Gaiak: | |
| Sarrera elektronikoa: | An electronic book accessible through the World Wide Web; click to view |
| Etiketak: |
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
|
Aurkibidea:
- Preface
- Chapter 1. Strategy as process and product, or how to build a business strategy without too much pain
- Chapter 2. Setting the scope of analysis: defining your industry
- Chapter 3. Analyzing the general environment: PEST or PESTLE assessment
- Chapter 4. Porter's five forces model, part 1: barriers to entry
- Chapter 5. Porter's five forces model, part 2: the power of suppliers, buyers, substitutes, and rivalry
- Chapter 6. Why performance differs: the resource-based view of the firm
- Chapter 7. Deciding what to do: models for strategy formulation
- Chapter 8. Strategic positions for volatile industries
- Chapter 9. Some final thoughts on practice and improvisation
- Notes
- References
- Index.