Planning and managing public relations campaigns : a strategic approach /

"Getting a public relations campaign or program off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully updated fourth edition of Planning and Managing Public Relations Campaigns provides a revised...

Бүрэн тодорхойлолт

Номзүйн дэлгэрэнгүй

Үндсэн зохиолч:	Gregory, Anne, 1953- (Зохиогч)
Формат:	Ном
Хэл сонгох:	англи
Хэвлэсэн:	London ; Philadelphia : 2015.
Хэвлэл:	Fourth edition.
Цуврал:	PR in practice
Нөхцлүүд:	Public relations > Management. Public relations > Great Britain. BUSINESS & ECONOMICS / Public Relations. BUSINESS & ECONOMICS / Advertising & Promotion. BUSINESS & ECONOMICS / Marketing / General.
Шошгууд:	Шошго нэмэх Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!