Strategic management and business policy : a methodological approach /
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Reading, Mass. :
Addison-Wesley Pub. Co.,
c1982.
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| Subjects: | |
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| 008 | 810609s1982 maua b 00110 eng | ||
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| 082 | 0 | 0 | |a 658.4/012 |2 19 |
| 100 | 1 | 0 | |a Rowe, Alan J. |
| 245 | 1 | 0 | |a Strategic management and business policy : |b a methodological approach / |c Alan J. Rowe, Richard O. Mason, Karl E. Dickel. |
| 260 | 0 | |a Reading, Mass. : |b Addison-Wesley Pub. Co., |c c1982. | |
| 300 | |a xi, 544 p. : |b ill. ; |c 28 cm. | ||
| 504 | |a Includes bibliographies and index. | ||
| 650 | 0 | |a Business planning. | |
| 650 | 0 | |a Management |z United States |x Case studies. | |
| 700 | 1 | 0 | |a Dickel, Karl E. |
| 700 | 1 | 0 | |a Mason, Richard O. |
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