Global Business Strategy Multinational Corporations Venturing into Emerging Markets /
This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations. The case studies featured here focus on Asia, including China and India, and use...
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| Autor principal: | |
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| Autor Corporativo: | |
| Formato: | Recurso Electrónico livro electrónico |
| Idioma: | inglês |
| Publicado em: |
Tokyo :
Springer Japan : Imprint: Springer,
2015.
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| Colecção: | Springer Texts in Business and Economics,
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| Assuntos: | |
| Acesso em linha: | http://dx.doi.org/10.1007/978-4-431-55468-4 |
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