Designing and conducting survey research : a comprehensive guide /

"This book is a comprehensive, practical guide to conducting survey research. The book covers all major components of the method, including construction of the instrument, administration of the process, and analysis and reporting of results. The authors de-mystify statistics and enable readers...

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Bibliographic Details
Main Author: Rea, Louis M.
Other Authors: Parker, Richard A. (Richard Allen), 1947-
Format: Book
Language:English
Published: San Francisco, CA Jossey-Bass 2014
Edition:4th ed.
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Nairobi Campus: Text Book Loan

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Call Number: TBL HA31.2.R43 2014
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