Factors affecting newspaper readership in a competitive environment a comparative study of Taifa leo newspaper and the two leading daily newspapers - Daily Nation and The Standard

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Bibliographic Details
Main Author:	Awino, Gilbert
Format:	Book
Language:	English
Published:	Nairobi Daystar University 2016
Subjects:	Newspaper reading Readership surveys
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100		\|a Awino, Gilbert
245		\|a Factors affecting newspaper readership in a competitive environment \|b a comparative study of Taifa leo newspaper and the two leading daily newspapers - Daily Nation and The Standard \|c Gilbert Awino
260		\|a Nairobi \|b Daystar University \|c 2016
300		\|a x, 77 p . : \|b ill
500		\|a A thesis presented to the School of Communication, Language and Performing Arts of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Arts in Communication.
650		\|a Newspaper reading
650		\|a Readership surveys
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