Factors affecting newspaper readership in a competitive environment a comparative study of Taifa leo newspaper and the two leading daily newspapers - Daily Nation and The Standard
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| 主要作者: | |
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| 格式: | 图书 |
| 语言: | 英语 |
| 出版: |
Nairobi
Daystar University
2016
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| 主题: | |
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MARC
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| 100 | |a Awino, Gilbert | ||
| 245 | |a Factors affecting newspaper readership in a competitive environment |b a comparative study of Taifa leo newspaper and the two leading daily newspapers - Daily Nation and The Standard |c Gilbert Awino | ||
| 260 | |a Nairobi |b Daystar University |c 2016 | ||
| 300 | |a x, 77 p . : |b ill | ||
| 500 | |a A thesis presented to the School of Communication, Language and Performing Arts of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Arts in Communication. | ||
| 650 | |a Newspaper reading | ||
| 650 | |a Readership surveys | ||
| 942 | |2 lcc |c THES |h PN4888 |i .K4A95 |k THES |m 2016 |6 PN4888 K4 A95 | ||