The customer advocate and the customer saboteur : linking social word-of-mouth, brand impression, and stakeholder behavior /
Zapisane w:
1. autor: | Lowenstein, Michael W., 1942- (Autor) |
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Format: | Elektroniczne E-book |
Język: | angielski |
Wydane: |
Milwaukee, Wisconsin :
ASQ Quality Press,
2011.
|
Hasła przedmiotowe: | |
Dostęp online: | An electronic book accessible through the World Wide Web; click to view |
Etykiety: |
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