The customer advocate and the customer saboteur : linking social word-of-mouth, brand impression, and stakeholder behavior /
Bewaard in:
Hoofdauteur: | Lowenstein, Michael W., 1942- (Auteur) |
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Formaat: | Elektronisch E-boek |
Taal: | Engels |
Gepubliceerd in: |
Milwaukee, Wisconsin :
ASQ Quality Press,
2011.
|
Onderwerpen: | |
Online toegang: | An electronic book accessible through the World Wide Web; click to view |
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