The customer advocate and the customer saboteur : linking social word-of-mouth, brand impression, and stakeholder behavior /
保存先:
第一著者: | Lowenstein, Michael W., 1942- (著者) |
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フォーマット: | 電子媒体 eBook |
言語: | 英語 |
出版事項: |
Milwaukee, Wisconsin :
ASQ Quality Press,
2011.
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主題: | |
オンライン・アクセス: | An electronic book accessible through the World Wide Web; click to view |
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