Lowenstein, M. W. (2011). The customer advocate and the customer saboteur: Linking social word-of-mouth, brand impression, and stakeholder behavior. ASQ Quality Press.
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Chicago Style (17th ed.) Citation
Lowenstein, Michael W. The Customer Advocate and the Customer Saboteur: Linking Social Word-of-mouth, Brand Impression, and Stakeholder Behavior. Milwaukee, Wisconsin: ASQ Quality Press, 2011.
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MLA (9th ed.) Citation
Lowenstein, Michael W. The Customer Advocate and the Customer Saboteur: Linking Social Word-of-mouth, Brand Impression, and Stakeholder Behavior. ASQ Quality Press, 2011.
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