Analytics and dynamic customer strategy : big profits from big data /

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Bibliographic Details
Main Author: Tanner, John F. (Author)
Format: Electronic eBook
Language:English
Published: Hoboken, New Jersey : Wiley, 2014.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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100 1 |a Tanner, John F.,  |e author. 
245 1 0 |a Analytics and dynamic customer strategy :  |b big profits from big data /  |c John F. Tanner, Jr. 
264 1 |a Hoboken, New Jersey :  |b Wiley,  |c 2014. 
264 4 |c ©2014 
300 |a 1 online resource (256 pages) :  |b illustrations (some color) 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
588 |a Description based on print version record. 
590 |a Electronic reproduction. Palo Alto, Calif. : ebrary, 2015. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. 
650 0 |a Customer relations. 
650 0 |a Relationship marketing. 
650 0 |a Big data. 
655 0 |a Electronic books. 
776 0 8 |i Print version:  |a Tanner, John F.  |t Analytics and dynamic customer strategy : big profits from big data.  |d Hoboken, New Jersey : Wiley, c2014  |h xviii, 235 pages  |z 9781118905739  |w 2014005246 
797 2 |a ebrary. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10885925  |z An electronic book accessible through the World Wide Web; click to view 
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