Innovation behavior of older consumers : an empirical analysis of older and younger consumers' determinants of consumer electronic products ownership /
Gardado en:
| Autor Principal: | |
|---|---|
| Formato: | Electrónico eBook |
| Idioma: | inglés |
| Publicado: |
Frankfurt am Main, [Germany] :
PL Academic Research,
2014.
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| Series: | Marktorientierte Unternehmensführung ;
Bd. 36. |
| Subjects: | |
| Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
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