Communicating projects : an end-to-end guide to planning, implementing and evaluating effective communication /
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| 主要作者: | |
|---|---|
| 格式: | 电子 电子书 |
| 语言: | 英语 |
| 出版: |
Farnham, Surrey :
Gower,
[2013]
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| 主题: | |
| 在线阅读: | An electronic book accessible through the World Wide Web; click to view |
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书本目录:
- Laying the foundations
- Developing the strategy
- Who are our stakeholders?
- Creating great content
- Channel selection
- Planning
- Research and evaluation.