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Attention and value keys to understanding museum visitors /

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Hlavní autor: Bitgood, Stephen
Korporativní autor: ebrary, Inc
Médium: Elektronický zdroj E-kniha
Jazyk:angličtina
Vydáno: Walnut Creek, Calif. : Left Coast Press, Inc., 2013.
Témata:
Museum visitors.
Attention > Social aspects.
Value > Social aspects.
Museum exhibits > Social aspects.
Museum exhibits > Psychological aspects.
Museums > Social aspects.
Museums > Psychological aspects.
Electronic books.
On-line přístup:An electronic book accessible through the World Wide Web; click to view
Tagy: Přidat tag
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Obsah:
  • Part 1. What We Know about Visitor Attention
  • Introduction
  • Early Studies
  • Theories and Models
  • Outcomes of Engaged Attention
  • Overview of the Attention-Value Model
  • Part 2. Understanding Value and Motivation
  • Value as a Combination of Quality and Duration
  • How Value Influences Choice of Text
  • Predicting Engaged Attention to Exhibit Text
  • Part 3. Ways to Promote Engaged Attention
  • Visitor Self Guides
  • Instructions to Describe/Compare Objects
  • Label Placement
  • Supplementing Audio with Text
  • Large Interpretive Background
  • Part 4. Promoting Engaged Attention through Exhibit Design
  • Phenomena that Decrease Visitor Attention
  • Visitor Navigation and Attention
  • Some Guiding Principles for Exhibitions
  • Appendix A: Checklist for Managing Attention.

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