APA (7th ed.) Zitazioa
Aaker, D. (2013). Three threats to brand relevance: Strategies that work. Jossey-Bass.
Chicago Style (17th ed.) Zitazioa
Aaker, David. Three Threats to Brand Relevance: Strategies That Work. San Francisco: Jossey-Bass, 2013.
MLA (9th ed.) Zitazioa
Aaker, David. Three Threats to Brand Relevance: Strategies That Work. Jossey-Bass, 2013.
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