Mastering story, community and influence how to use social media to become a socialeader /

"How to craft social media messaging that will engage your audience and make you a leader in your field From celebrated social media authority Jay Oatway, Tell It Well takes a different approach to social media by focusing on the message rather than the media itself. The book shows you how to use yo...

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Detalles Bibliográficos
Autor principal: Oatway, Jay
Autor Corporativo: ebrary, Inc
Formato: Electrónico eBook
Lenguaje:inglés
Publicado: Chichester, West Sussex, U.K. : Wiley, 2012.
Materias:
Acceso en línea:An electronic book accessible through the World Wide Web; click to view
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Tabla de Contenidos:
  • pt. 1. Story : tell it well
  • pt. 2. Community : wowing your audience
  • pt. 3. Influence : pulling back the curtain.