Ground wars personalized communication in political campaigns /

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Bibliografski detalji
Glavni autor: Nielsen, Rasmus Kleis, 1980-
Autor kompanije: ebrary, Inc
Format: Elektronički e-knjiga
Jezik:engleski
Izdano: Princeton : Princeton University Press, 2012.
Teme:
Online pristup:An electronic book accessible through the World Wide Web; click to view
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Sadržaj:
  • Prologue: welcome to the campaigns
  • Personalized political communication in American campaigns
  • The ground war enters the twenty-first century
  • Contacting voters at home
  • Organizing campaign assemblages
  • Targeting voters for personal contacts
  • Always fighting the same ground war?.