Innovation, product development and commercialization case studies and key practices for market leadership /
保存先:
| 第一著者: | |
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| 団体著者: | |
| フォーマット: | 電子媒体 eBook |
| 言語: | 英語 |
| 出版事項: |
Ft. Lauderdale, Fla. :
J. Ross Pub.,
c2007.
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| 主題: | |
| オンライン･アクセス: | An electronic book accessible through the World Wide Web; click to view |
| タグ: |
タグなし, このレコードへの初めてのタグを付けませんか!
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目次:
- High technology--strategic context
- Product development strategies
- Marketing management
- Product platform and knowledge integration
- The product development process
- Excellence in design and product reliability
- Flawless execution and global resources management
- Project management in product development
- Best practices for product development managers
- Managing product and technology portfolios for shareholder value
- Appendix : semiconductor manufacturing process equipment
- Index.