The marketing century how marketing drives business and shapes society : The Chartered Institute of Marketing /
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Corporate Author: | |
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Format: | Electronic eBook |
Language: | English |
Published: |
Chichester :
Wiley,
2011.
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Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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Physical Description: | 272 p. : ill. |
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Bibliography: | Includes bibliographical references and index. |