Marketing plans how to prepare them, how to use them /
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| Main Author: | |
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| Corporate Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Chichester, West Sussex, U.K. :
Wiley,
2011.
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| Edition: | 7th ed. |
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| Physical Description: | xvi, 573 p. : ill. (some col.) |
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| Bibliography: | Includes bibliographical references and index. |