Luxury China market opportunities and potential /
Saved in:
| 主要作者: | |
|---|---|
| 企業作者: | |
| 其他作者: | |
| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
Singapore ; Hoboken, N.J. :
John Wiley & Sons (Asia),
2010.
|
| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
| 標簽: |
沒有標簽, 成為第一個標記此記錄!
|
MARC
| LEADER | 00000nam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | 0000141701 | ||
| 005 | 20171002061742.0 | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 100308s2010 si ab sb 001 0 eng d | ||
| 010 | |z 2010277379 | ||
| 020 | |z 0470823410 | ||
| 020 | |z 9780470823415 | ||
| 020 | |z 9781118181607 (e-book) | ||
| 035 | |a (CaPaEBR)ebr10510232 | ||
| 035 | |a (OCoLC)775360857 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 043 | |a a-cc--- | ||
| 050 | 1 | 4 | |a HF5415.33.C6 |b C48 2010eb |
| 082 | 0 | 4 | |a 658.800951 |2 22 |
| 100 | 1 | |a Chevalier, Michel, |d 1943- | |
| 245 | 1 | 0 | |a Luxury China |h [electronic resource] : |b market opportunities and potential / |c Michel Chevalier and Pierre Lu ; foreword by Sidney Toledano. |
| 260 | |a Singapore ; |a Hoboken, N.J. : |b John Wiley & Sons (Asia), |c 2010. | ||
| 300 | |a xvii, 251 p. : |b ill., map. | ||
| 504 | |a Includes bibliographic references (p. [241]-243) and index. | ||
| 505 | 0 | |a Challenges and market size -- Alfred Dunhil -- The Chinese luxury client -- Shanghai Tang -- Chinese consumer attitudes toward luxury -- Rolex in China -- How to distribute in China -- Shiatzy Chen -- Retailing and licensing in China -- Louis Vuitton in China -- Communication and advertising -- The war of the spirits -- Brand protection and counterfeit activities -- Luili Gongfang: breaking into luxury by way of glass. | |
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2011. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Consumer behavior |z China. | |
| 650 | 0 | |a Consumer behavior |z China |v Case studies. | |
| 650 | 0 | |a Luxury. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 700 | 1 | |a Lu, Pierre Xiao. | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10510232 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 130850 |d 130850 | ||