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Marketing libraries in a Web 2.0 world

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Corporate Authors: International Federation of Library Associations and Institutions. Management and Marketing Section, ebrary, Inc
Outros autores: Gupta, Dinesh K., Savard, Réjean, 1950-
Formato: Electrónico eBook
Idioma:inglés
francés
Publicado: Berlin ; New York : De Gruyter Saur, c2011.
Series:IFLA publications ; 145.
Subjects:
Libraries > Marketing > Congresses.
Online social networks > Library applications > Congresses.
Web 2.0 > Congresses.
Electronic books.
Acceso en liña:An electronic book accessible through the World Wide Web; click to view
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descrición da copia:Papers from a pre-conference sponsored by the IFLA Management and Marketing Section and held in conjunction with the 2010 IFLA World Library and Information Congress.
Descrición Física:xiv, 161 p. : ill.
Bibliografía:Includes bibliographical references.
ISSN:0344-6891 ;

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