Fighting words persuasive strategies for war and politics /

Miller argues that human persuasion is seamless and that the persuasive strategies by which men (and increasingly women) are recruited, trained, and exhorted for war can be applied to politics and business.

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Opis bibliograficzny
1. autor: Miller, Richard F., 1951-
Korporacja: ebrary, Inc
Format: Elektroniczne E-book
Język:angielski
Wydane: New York : Savas Beatie, 2010.
Wydanie:1st ed.
Hasła przedmiotowe:
Dostęp online:An electronic book accessible through the World Wide Web; click to view
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100 1 |a Miller, Richard F.,  |d 1951- 
245 1 0 |a Fighting words  |h [electronic resource] :  |b persuasive strategies for war and politics /  |c Richard F. Miller. 
250 |a 1st ed. 
260 |a New York :  |b Savas Beatie,  |c 2010. 
300 |a l, 332 p. 
504 |a Includes bibliographical references and index. 
520 |a Miller argues that human persuasion is seamless and that the persuasive strategies by which men (and increasingly women) are recruited, trained, and exhorted for war can be applied to politics and business. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2011.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Persuasion (Psychology) 
650 0 |a Leadership. 
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710 2 |a ebrary, Inc. 
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