ROI of $ocial media how to improve the return on your social marketing investment /

Sábháilte in:
Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Powell, Guy R.
Údar corparáideach: ebrary, Inc
Rannpháirtithe: Groves, Steven, Dimos, Jerry
Formáid: Leictreonach Ríomhleabhar
Teanga:Béarla
Foilsithe / Cruthaithe: Singapore : John Wiley & Sons (Asia), c2011.
Ábhair:
Rochtain ar líne:An electronic book accessible through the World Wide Web; click to view
Clibeanna: Cuir clib leis
Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!
Clár na nÁbhar:
  • section 1. Getting started with social media ROI
  • section 2. The media engagement framework
  • section 3. Practical applications of social media ROI
  • section 4. Where does social media go from here?