Business analytics for sales and marketing managers how to compete in the information age /
"Expert guidance on information management for optimum customer intelligence processes Providing essential guidance for information management, this book helps you understand the basics of information management, how to design and launch customer intelligence campaigns, and optimize existing custome...
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| Autor principal: | |
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| Autor Corporativo: | |
| Formato: | Recurso Electrónico livro electrónico |
| Idioma: | inglês |
| Publicado em: |
Hoboken [N.J.] :
John Wiley & Sons,
2011.
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| Colecção: | Wiley and SAS business series ;
41. |
| Assuntos: | |
| Acesso em linha: | An electronic book accessible through the World Wide Web; click to view |
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Business analytics for sales and marketing managers how to compete in the information age /
Publicado em 2011.
An electronic book accessible through the World Wide Web; click to view
Recurso Electrónico
livro electrónico