The leader's guide to storytelling mastering the art and discipline of business narrative /

"How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking a...

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書目詳細資料
主要作者: Denning, Stephen
企業作者: ebrary, Inc
格式: 電子 電子書
語言:英语
出版: San Francisco, Calif. : Jossey-Bass, 2011.
版:Rev. and updated ed.
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在線閱讀:An electronic book accessible through the World Wide Web; click to view
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書本目錄:
  • pt. 1. The role of story in organizations
  • pt. 2. Eight narrative patterns
  • pt. 3. Putting it all together.