Marketing research
Wedi'i Gadw mewn:
Prif Awdur: | |
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Awdur Corfforaethol: | |
Fformat: | Electronig eLyfr |
Iaith: | Saesneg |
Cyhoeddwyd: |
Mumbai [India] :
Himalaya Pub. House,
2009.
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Rhifyn: | Rev. ed. |
Pynciau: | |
Mynediad Ar-lein: | An electronic book accessible through the World Wide Web; click to view |
Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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Tabl Cynhwysion:
- pt. 1. Introduction, nature and scope of marketing research
- pt. 2. Methods of collecting data
- pt. 3. Research process & analysis
- pt. 4. Information and applications of marketing research
- pt. 5. Cases.