Building a housewife's paradise gender, politics, and American grocery stores in the twentieth century /
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Chapel Hill :
University of North Carolina Press,
c2010.
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| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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Table of Contents:
- Women and the social politics of food procurement
- Small stores, big business: the rise of chain store groceries, 1914-1933
- The changing politics of mass consumption, 1910-1940
- Moments of rebellion: the consumer movement and consumer cooperatives, 1930-1950
- Grocery stores trade up: the politics of supermarkets and the making of a mass market, 1930-1945
- Winning the home front: gender and grocery stores during World War II
- Babes in consumerland: supermarkets, hardware stores, and the politics of postwar mass retail.