Virtual social identity and consumer behavior

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Bibliographic Details
Corporate Author: ebrary, Inc
Other Authors: Wood, Natalie T., 1970-, Solomon, Michael R.
Format: Electronic eBook
Language:English
Published: Armonk, N.Y. : M.E. Sharpe : Society for Consumer Psychology, c2009.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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Description
Physical Description:xv, 230 p. : ill.
Bibliography:Includes bibliographical references and indexes.