Jeffery, M. (2010). Data-driven marketing: The 15 metrics everyone in marketing should know. Wiley.
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Citación estilo Chicago
Jeffery, Mark. Data-driven Marketing: The 15 Metrics Everyone in Marketing Should Know. Hoboken, N.J.: Wiley, 2010.
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Cita MLA
Jeffery, Mark. Data-driven Marketing: The 15 Metrics Everyone in Marketing Should Know. Wiley, 2010.
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