Social marketing /
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Main Author: | |
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Format: | Electronic eBook |
Language: | English |
Published: |
Hoboken, New Jersey :
Wiley,
2014.
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Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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Table of Contents:
- UnMarketing
- The Science of Marketing
- Built-in Social: Essential Social Marketing Practices for Every Small Business
- Engagement Marketing.