The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /
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| Main Authors: | , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, New Jersey :
Wiley,
2015.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| 020 | |z 9781119059721 | ||
| 020 | |a 9781119059998 (e-book) | ||
| 020 | |a 9781119059790 (e-book) | ||
| 035 | |a (CaPaEBR)ebr11052385 | ||
| 040 | |a CaPaEBR |b eng |e rda |e pn |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5415.1265 |b .D457 2015eb |
| 082 | 0 | 4 | |a 658.8/72 |2 23 |
| 100 | 1 | |a Dempster, Craig, |e author. | |
| 245 | 1 | 4 | |a The rise of the platform marketer : |b performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / |c Craig Dempster and John Lee. |
| 264 | 1 | |a Hoboken, New Jersey : |b Wiley, |c 2015. | |
| 264 | 4 | |c ©2015 | |
| 300 | |a 1 online resource (243 pages) : |b illustrations | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 500 | |a Includes index. | ||
| 588 | |a Description based on print version record. | ||
| 590 | |a Electronic reproduction. Palo Alto, Calif. : ebrary, 2015. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Internet advertising. | |
| 650 | 0 | |a Relationship marketing. | |
| 650 | 0 | |a Social media |x Marketing. | |
| 650 | 0 | |a Customer relations. | |
| 655 | 0 | |a Electronic books. | |
| 700 | 1 | |a Lee, John, |d 1974- |e author. | |
| 776 | 0 | 8 | |i Print version: |a Dempster, Craig. |t Rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms. |d Hoboken, New Jersey : Wiley, c2015 |h xii, 227 pages |z 9781119059721 |w 2015001922 |
| 797 | 2 | |a ebrary. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=11052385 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 182698 |d 182698 | ||