Open innovation : new product development essentials from the PDMA /

Product development a structured approach to consumer product development, design, and manufacture /
Έκδοση: (2008)

New product forecasting an applied approach /
από: Kahn, Kenneth B.
Έκδοση: (2006)

Think big nine ways to make millions from your ideas /
από: Debelak, Don
Έκδοση: (2001)

Value innovation portfolio management achieving double-digit growth through customer value /
Έκδοση: (2006)

New products management /
από: Crawford, Merle
Έκδοση: (2008)

The persona lifecycle keeping people in mind throughout product design /
από: Pruitt, John
Έκδοση: (2006)

The challenges facing brand managers today
Έκδοση: (2012)

Monetizing innovation : how smart companies design the product around the price /
από: Ramanujam, Madhavan, κ.ά.
Έκδοση: (2016)

New product development and delivery ensuring successful products through integrated process management /
από: Brethauer, Dale M.
Έκδοση: (2002)

A master class in brand planning the timeless works of Stephen King /
από: King, Stephen, 1931-2006
Έκδοση: (2007)

Creative marketing for new product and new business development
Έκδοση: (2008)

Network based high speed product development /
από: Lindgren, Peter
Έκδοση: (2017)

Production operations management: contemporary policy for managing operating systems /
Έκδοση: (1972)

Design for six sigma as strategic experimentation : planning, designing, and building world-class products and services /
από: Cook, H. E. (Harry E.)
Έκδοση: (2005)

Living labs : concepts, tools and cases /
Έκδοση: (2015)

The big idea how business innovators get great ideas to market /
από: Strauss, Steven D., 1958-
Έκδοση: (2002)

Involving customers in new service development
Έκδοση: (2006)

The soul of design harnessing the power of plot to create extraordinary products /
από: Devin, Lee, 1938-
Έκδοση: (2012)

Compendium of brand management
από: Chunawalla, S. A.
Έκδοση: (2009)

Product design and development /
από: Ulrich, Karl T.
Έκδοση: (2008)

New products management /
από: Crawford, Merle
Έκδοση: (2008)

Product strategy and management /
από: Baker, Michael
Έκδοση: (2007)

Beyond the brand why engaging the right customers is essential to winning in business /
από: Winsor, John, 1959-
Έκδοση: (2004)

Managing new product innovation proceedings of the Conference of the Design Research Society, Quantum leap : managing new product innovation, University of Central England, 8-10 September 1998 /
Έκδοση: (1999)

Warranty fraud management : reducing fraud and other excess costs in warranty and service operations /
από: Kurvinen, Matti, 1961-, κ.ά.
Έκδοση: (2016)

Communicating the new how to make the complex, unfamiliar or still-fuzzy understandable to others /
από: Erwin, Kim, 1965-
Έκδοση: (2014)

Serial innovators how individuals create and deliver breakthrough innovations in mature firms /
από: Griffin, Abbie
Έκδοση: (2012)

If you build it will they come? three steps to test and validate any market opportunity /
από: Adams, Rob
Έκδοση: (2010)

The lean enterprise : applying scalable, repeatable, and measurable innovation in the world's largest organizations /
από: Owens, Trevor
Έκδοση: (2014)

Spark be more innovative through co-creation /
από: Winsor, John, 1959-
Έκδοση: (2005)

Competitive advantage through mass-customization : self-assessment work book : 39 probing questions and contrasting pairs of examples : what separates the successful from the average? /
από: Tuominen, Kari
Έκδοση: (2013)

Competitive advantage through mass-customization : self-assessment work book : 39 probing questions and contrasting pairs of examples : what separates the successful from the average? /
από: Tuominen, Kari
Έκδοση: (2012)

Brand meaning management /
Έκδοση: (2015)

The seeds of innovation cultivating the synergy that fosters new ideas /
από: Dundon, Elaine, 1959-
Έκδοση: (2002)

Value proposition design : how to create products and services customers want : get started with; /
από: Osterwalder, Alex
Έκδοση: (2014)

Engineering innovative products : a practical experience /
Έκδοση: (2014)